{"id":19424,"date":"2015-07-14T11:27:28","date_gmt":"2015-07-14T10:27:28","guid":{"rendered":"http:\/\/www.fg.ull.es\/?p=19424"},"modified":"2015-07-14T11:27:28","modified_gmt":"2015-07-14T10:27:28","slug":"el-posicionamiento-y-comercializacion-de-productos-del-sector-primario-a-traves-del-diseno-en-agrotf-2015","status":"publish","type":"post","link":"https:\/\/fg.ull.es\/hemeroteca\/2015\/07\/14\/el-posicionamiento-y-comercializacion-de-productos-del-sector-primario-a-traves-del-diseno-en-agrotf-2015\/","title":{"rendered":"El posicionamiento y comercializaci\u00f3n de productos del sector primario a trav\u00e9s del dise\u00f1o en AgroTF 2015"},"content":{"rendered":"

El posicionamiento y comercializaci\u00f3n de productos del sector primario a trav\u00e9s del dise\u00f1o en AgroTF 2015<\/h1>\n

 <\/p>\n

Los participantes aprender\u00e1n a marcar una hoja de ruta que garantice una entrada en el mercado m\u00e1s coherente y con m\u00e1s garant\u00eda de \u00e9xito, a trav\u00e9s de la correcta elaboraci\u00f3n de briefings espec\u00edficos de dise\u00f1o.<\/strong><\/h4>\n

 
\nEl Campus Universitario AgroTf 2015 acoge el taller \u2018Gesti\u00f3n del dise\u00f1o para marcas en el sector primario\u2019, una jornada divulgativa sobre posicionamiento y comercializaci\u00f3n de productos del sector primario a trav\u00e9s del dise\u00f1o.
\nEl Aula de Enoturismo y Turismo Gastron\u00f3mico de la Universidad de La Laguna acerca en la primera edici\u00f3n de AgroTF un taller que introducir\u00e1 a los participantes en algunos aspectos esenciales de dise\u00f1o. Adem\u00e1s,\u00a0 se estudiar\u00e1n diferentes casos pr\u00e1cticos donde se comparan productos y empresas competidoras, as\u00ed como momentos diferenciados por el dise\u00f1o de una misma empresa o producto.
\nDavid Rodr\u00edguez, dise\u00f1ador y director del estudio gr\u00e1fico Omn\u00edvoro, ser\u00e1 el encargado de impartir este taller el pr\u00f3ximo 30 de julio en horario de ma\u00f1ana en la Casa del Vino de Tenerife (El Sauzal).
\nRodr\u00edguez responde a una multitud de disciplinas y proyectos de distinta naturaleza, que van desde la ilustraci\u00f3n al interiorismo y pasando por el audiovisual o los nuevos medios, pero especialmente se siente c\u00f3modo trabajando proyectos de identidad de marca, de packaging y de museograf\u00eda.
\nA trav\u00e9s del taller se conseguir\u00e1 aclarar y definir qu\u00e9 es el dise\u00f1o y una marca, entender la importancia de un buen briefing, nociones b\u00e1sicas de composici\u00f3n y color, todo ello en una jornada muy pr\u00e1ctica y din\u00e1mica.
\nLa inscripci\u00f3n al curso puede realizarse a trav\u00e9s de la p\u00e1gina web \u00a0http:\/\/www.gestionenoturistica.com\/<\/a>\u00a0, o las oficiales de la Universidad de La Laguna y la Fundaci\u00f3n General de la ULL. El precio oscila entre los 20 y los 16 euros, ya que se aplican diferentes cuant\u00edas seg\u00fan el colectivo al que se pertenezca: p\u00fablico general, estudiantes de la ULL o desempleados.
\n*Nota de prensa cedida<\/p>\n","protected":false},"excerpt":{"rendered":"

Los participantes aprender\u00e1n a marcar una hoja de ruta que garantice una entrada en el mercado m\u00e1s coherente y con m\u00e1s garant\u00eda de \u00e9xito, a trav\u00e9s de la correcta elaboraci\u00f3n de briefings espec\u00edficos de dise\u00f1o.<\/p>\n","protected":false},"author":1,"featured_media":18424,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[672,1353,1392,1424],"class_list":["post-19424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticia2","tag-formacion","tag-tenerife","tag-turismo","tag-universidad"],"yoast_head":"\nEl posicionamiento y comercializaci\u00f3n de productos del sector primario a trav\u00e9s del dise\u00f1o en AgroTF 2015 - Hist\u00f3rico de noticias de la Fundaci\u00f3n General<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fg.ull.es\/hemeroteca\/2015\/07\/14\/el-posicionamiento-y-comercializacion-de-productos-del-sector-primario-a-traves-del-diseno-en-agrotf-2015\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El posicionamiento y comercializaci\u00f3n de productos del sector primario a trav\u00e9s del dise\u00f1o en AgroTF 2015 - 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